Modura is a fictional eCommerce clothing brand designed for trendy men and women between 18 and 25 years old. These individuals are early in their careers and are looking for an affordable solution for business casual clothing to wear to their jobs in urban areas. They are faashion-forward, and conscious of trends. They want to dress for the jobs they want without appearing overdressed.

Modura is a fictional eCommerce clothing brand designed for trendy men and women between 18 and 25 years old. These individuals are early in their careers and are looking for an affordable solution for business casual clothing to wear to their jobs in urban areas. They are faashion-forward, and conscious of trends. They want to dress for the jobs they want without appearing overdressed.

COMPANY BIO

COMPANY BIO

COMPANY BIO

• Logo

• Style Guide

• Mobile App Mockup

• Icon Set

PROJECT

DELIVERABLES

PROJECT

DELIVERABLES

PROJECT

DELIVERABLES

SLOGAN

SLOGAN

SLOGAN

"Dress for Success, Trend for Less"

"Elevate your style, elevate your career"

"Dress for Success, Trend for Less"

"Elevate your style, elevate your career"


"Dress for Success, Trend for Less"

"Elevate your style, elevate your career"

ROLE

UI Designer

ROLE

UI Designer

logo

logo

logo

This logo draws inspiration from the cuff of a formal dress shirt, seamlessly blending its contour with the letter 'M.' The resulting minimal and geometric form perfectly embodies the company's brand identity.

This logo draws inspiration from the cuff of a formal dress shirt, seamlessly blending its contour with the letter 'M.' The resulting minimal and geometric form perfectly embodies the company's brand identity.

This logo draws inspiration from the cuff of a formal dress shirt, seamlessly blending its contour with the letter 'M.' The resulting minimal and geometric form perfectly embodies the company's brand identity.

typeface

typeface

typeface

color

color

color

Primary

Secondary

Tertiary

F2F2F2

823224

043621

I selected an orange color scheme as the foundation for the design. Orange is a color that exudes enthusiasm and excitement while imparting a sense of warmth. In marketing, orange signifies assertiveness and is strategically employed to influence impulsive buyers. Brands incorporating orange are often perceived as cheerful and confident.

icon set

icon set

icon set

Picture style

Picture style

Picture style